RICHMOND, Va., Nov. 22 -- Cadmus Communications Corporation today announced that it has purchased two new Xerox iGen3 Digital Production Presses for its Easton, Maryland Reprint Operation. These digital presses will support short-run color printing for article reprints, journal reprints, and short-run journal and book production. Xerox iGen3 presses support high-volume four-color printing that offers offset print quality while eliminating the high "first-copy" cost that makes offset printing inefficient for short-runs. Both presses will be installed and operating by the end of the fiscal year. "While the impact of digital content distribution has changed the needs of our customers," commented Paul Knox, Senior Vice President of Manufacturing Operations, "print is still a significant component of our customers' publishing programs. There is a strong need for high-quality short-run print solutions. The iGen3 presses that we are installing will enable our customers to offer quality reprints to authors and very targeted reprints to advertisers and other commercial reprint buyers. In addition, these presses provide our customers with a very cost-effective solution if print subscriptions decline." "These presses are state of the art and continue to position Cadmus as a technology leader in the STM market. With these presses, we can provide our customers with a short-run print solution for journals and books without having to sacrifice quality. And, we will be able to shorten the cycle time to deliver article reprints to authors and advertisers," said Hai Tran, Executive Vice President of Business Development. "Finally, and perhaps most importantly, we believe this new capability will enable our customers to generate additional revenue by creating a cost-effective way to deliver customized collections of articles for readers."