Printex Packaging Becomes Licensed Manufacturer Of Conformer Expansion Envelopes
Press release from the issuing company
GREAT NECK, N.Y., November 1, 2004 — Conformer Expansion Products today announced that Printex Packaging Corp., Islandia, N.Y., has become the latest licensed manufacturer of Conformer Expansion Envelopes.
Printex Packaging, the originator of the clear plastic folding carton, will manufacture Conformer Expansion Envelopes in all sizes using a variety of clear plastic materials. The agreement with Conformer Expansion Products represents the first time that Printex Packaging has licensed a method of package construction from an outside source, said David Heller, president of Printex Packaging.
Conformer Expansion Envelopes employ a patented process that enables them to expand to fit their contents and create an attention-getting appearance. These characteristics, together with their ability to be manufactured flat, make Conformer Expansion Envelopes highly compatible with Printex Packaging’s diversified line of cartons, boxes, and containers, according to Mr. Heller.
“We make clear plastic cartons that fold flat for economical shipping and storage,” said Mr. Heller, whose 25-year old company specializes in designing, assembling, and decorating packages that enhance the image of the products they contain. “Because Conformer Expansion Envelopes also can be manufactured and folded as flats, they lend themselves very well to our production methods. They’re a natural fit for what we do.”
Printex Packaging’s primary markets are the cosmetics, health and beauty aids, pharmaceuticals, and entertainment industries, all of which have high standards for the performance and appearance of their packaging. Mr. Heller said that Printex Packaging would promote Conformer Expansion Envelopes to these customers and to prospects in new markets as well.
He identified textiles, stationery, and back-to-school products as items for which an expandable envelope that folds flat would be a practical and attractive form of packaging.
Mr. Heller noted that the appeal of Conformer Expansion Envelopes goes beyond their usefulness for product delivery. “It’s like a product in itself—it’s a reusable package,” he said, adding that Printex Packaging plans to produce the envelopes as mailers with reclosable adhesive strips. “This creates a lot of potential for acceptance because the envelope can be mailed and re-used. It won’t be discarded.”
Printex Packaging’s licensing agreement with Conformer Expansion Products first
took shape early last year when Marvin Makofsky, president of Conformer Expansion Products, approached Mr. Heller with a proposal to develop a Conformer Expansion Envelope in clear plastic.
“Our company has always been on the cutting edge of design concepts, so we liked the idea,” Mr. Heller said. Good results in several test runs cleared the way for Printex Packaging to begin planning production of the envelopes in polyethylene, polypropylene, polyvinyl chloride (PVC) and polyethylene terephthalate (PET). All of Printex Packaging’s print processes can be used to help the envelopes convey brand identity and visual appeal, Mr. Heller said.
“We’re excited by the many creative possibilities that Printex Packaging will explore as the newest member of our family of licensed manufacturers of Conformer Expansion Envelopes,” said Mr. Makofsky. “Conformer Expansion Envelopes have an enormous range of applications as packaging for products of all kinds. We can’t think of a partner better equipped than Printex Packaging to showcase our potential to the marketplace.”
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