Sun Chemical Acquires Unique Brand Protection Technology
Press release from the issuing company
FORT LEE, NJ - October 7, 2004 - Sun Chemical Corporation, the world’s foremost ink manufacturer, today announced that it has acquired the brand protection assets of Veritec Group, Inc., including the Veritec trade names.
Veritec (also known as Verification Technologies, Inc.) provides technology and services to protect product integrity and brand security, including covert on-package verification systems, portable field units for forensic “on-site” authenticity testing, high speed robot authenticity testing for screening thousands of samples, process patent compliance testing, and authenticity technology development. Veritec’s technology is relevant to major consumer goods companies, and offers “track and trace” capabilities throughout the supply chain.
“This acquisition reflects the commitment of Sun Chemical’s strategy to build its brand protection security business,” said Richard Pettifor, corporate vice president, Sun Chemical.
According to Steve Postle, Sun Chemical’s director of technology, Veritec offers two commercial technologies; Verigard 1000, an authenticity verification system that uses forensic technology, and Verigard 300, an invisible inkjettable taggant system.
“These technologies further our goal of providing brand owners a differentiated basket of solutions,” Mr. Postle said.
Veritec will continue to operate out of its headquarters in Centerbrook, CT, which will also serve as Sun Chemical Security’s global technology center, according to Mr. Postle.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.