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IO Integration Announces Merger With Media Automation Specialists

Press release from the issuing company

San Francisco, CA, September 29, 2004 – IO Integration (IOI), a systems integrator focused on building workflow efficiencies for pre-press providers, advertising agencies, commercial printers, and retail publishers, announces that on August 30, 2004, it merged with Media Automation Specialists (MAS) of Dallas, Texas. With this development, IOI now has established offices in San Francisco, Dallas, Los Angeles, and Minneapolis as well as a presence in New York City, with plans to open an office in October. IOI has also increased its staff to 14 employees nationwide. New IOI team members from MAS, Bill Covington, Dale Dawson, Ryan From, and Kim Nichols, together bring years of experience focusing on Professional Services related to Xinet and Dalim Software production systems, two products that work together as a cohesive system, providing best-of-class functionality with the highest amount of flexibility, adherence to industry standards, and overall efficiency for print production workflows. The MAS team set themselves apart from others by providing outstanding technical support for these integrated services and solutions. “We saw that the strengths of IOI were complementary to ours. We believe our support, infrastructure, and capabilities are augmented by IOI’s marketing and sales expertise,” remarks Bill Covington, CEO of MAS. “This is a great fit. MAS and IOI started in business for the same reason: we realized that there was a shortage of companies qualified to implement strong workflow solutions and we aimed to fill that gap.” IOI will continue to market Recaster, front-end software developed by MAS as a portal for Xinet’s WebNative Venture. Recaster offers easy customization of the user’s interface for enhanced website branding. By replacing WebNative styles, Recaster eliminates time-intensive modification through Javascript and provides user-friendly templates, which are customizable with Visual HTML editors like Macromedia’s Dreamweaver and Adobe’s GoLive. Recaster can be enhanced with optional modules such as Online Photo Approval and Digital Rights Management. “We believe that we’re now a bigger, better, and faster IOI. MAS is noted for their strong professional service arm, and they bring tremendous support for our customers,” comments Eric Rewitzer, co-founder and CEO of IOI. “We know that their customers will benefit from our standing as the leading Professional/Publishing VAR for Apple Computer. With this merger we become the only reseller in the USA who is authorized to sell both Xinet and Dalim Software workflow solutions. This arrangement also allows us to partner with other Xinet and Dalim Software integrators located in UK, Europe, and Japan, allowing us to build, install, and support cohesive systems for world-wide companies.”