Valley Forge Publishing Group Selects Cadmus dPub and 3Path Solutions to Distribute Weekly Publication
Press release from the issuing company
RICHMOND, Va., Sept. 23 -- Cadmus Communications Corporation today announced that Valley Forge Publishing Group (VFPG) has selected its 3Path(TM) and dPub(TM) technology solutions to distribute the digital version of RT Image, the nation's only weekly publication for radiologists, radiologic science professionals, educators, and administrators. Beginning in October, VFPG will use 3Path and dPub to deliver an enhanced digital version of RT Image directly to subscribers' computers along with additional materials to supplement existing printed and online content.
"RT Image is the leading information source for radiology professionals, reaching more than 40,000 readers each week. Many of these readers are looking for a digital version of our content. With dPub and 3Path we can interact with our audience in a very high-touch, multi-media format," said Heather Brennan Koitzsch, RD, senior vice president and publisher of VFPG. "We will be able to connect with our readers in three ways, each of which offers a different kind of experience -- the print publication, our website and now 3Path and dPub. These innovative solutions will provide a vehicle for us to deliver an expanding variety of content to our readers, including educational materials and video and audio from industry conferences, which will keep our readers on the cutting edge of Radiologic Science."
"We are pleased that VFPG has chosen to be an early adopter of our new technologies," commented Steve Hare, President of Cadmus Publisher Services Group. "We believe that 3Path and dPub offer an exciting way for publishers and advertisers to be truly innovative in how they connect with their audience -- combining the best features of the printed publication with the online version, and delivering it directly to the reader."
dPub is an enhanced digital version of the printed communication that utilizes Adobe Reader and adds customized navigation tools, embedded links and/or multi-media. 3Path is a digital delivery solution for delivering dPub or other content -- of any file type or size -- directly from the publisher to the desktop of the reader. 3Path and dPub create a highly personalized experience for the end user by enabling a direct communication channel with the publisher.
For information about the innovative technologies and products developed for publishers by Cadmus, visit http://www.cadmusknowledgeworks.com and http://www.cadmusspecialtypubs.com.
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