Brown Logistics Services Announces Copalletization Service for Periodicals
Press release from the issuing company
WASECA, MN August 27, 2004 – Brown Logistics Services (BLS), a division of Brown Printing Company, announced plans to provide copalletization services to its customers. This is an initial phase of BLS’ current strategy to achieve greater distribution savings and to enhance services.
The introduction of copalletization will help offset the trend in rising paper, transportation and postal costs for customers whose copies travel in mail sacks. Benefits for participants include copalletization postage workshare discounts, expanded dropship workshare discounts and improved handling and service. Copies can now be placed on pallets for transport and delivery to the USPS. The elimination of sacks will allow bundles to move further into the postal system, thus reducing handling and speeding delivery. Where delivery time for sacked mail could take 7-14 days to reach the desired destination, copalletized mail will be entered closer to the delivery point and can average 3-9 days delivery.
Although magazines that now have a larger percentage of mail that is sacked may realize greater benefits, every customer can participate and receive the benefits without requiring additional process changes or restrictions. BLS’ copalletization service will be part of its everyday mailing and distribution operations, providing seamless mail delivery.
Robert Williams, Manager of Postal Affairs and Delivery Services, PennWell Corporation, agrees. “Copalletizing is the wave of the future for small volume periodical publications. It will help create more pallets while significantly reducing the number of costly mail sacks. Furthermore, pallets provide better dropshipping opportunities, which in turn improve delivery and reduces postage. PennWell is thrilled that Brown is going to be offering this copalletization service.”
Bernie Schraml, Director of Distribution Services/Postal Affairs at G+J Publishing USA, says, “This is great news for the industry! The benefits of moving publications from sacks to pallets are now within reach for all publications. No matter how many magazines a publisher mails, copalletization will enable publishers to reduce their distribution costs by qualifying for copalletization and drop shipping discounts. This also gives a big boost to the Postal Service in its campaign to replace mail sacks with more efficient containerization.”
In conjunction with ongoing USPS changes in rates, processes and technologies, Brown Logistics Services continues to actively work with the USPS and industry leaders to shape the future of mailing and distribution. BLS continues to evaluate and develop enhancements and service offerings as an overall strategy to better serve our customers.
Time Inc.’s Scott Lorenz, Director of Postal Operations and Systems, says, “Time Inc. views co-pal as an opportunity to drive costs out of the U.S. Postal Service for mailings that were originally in sacks. This new program represents one of the positive steps that can be realized by working closely with the USPS in an effective effort to reduce costs while continuing to meet the needs of mailers.”
WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.