Industry Veterans Join Agfa Sales & Marketing Team
Press release from the issuing company
Ridgefield Park, NJ – January 8, 2004 – The Graphic Systems division of Agfa Corp. has added two industry veterans to support the company’s entry into the wide format printing market. Scott Hoyt and Marc Spira have joined Agfa’s team. They will focus on the company’s growing line of inkjet printer solutions, including the wide format :Grand Sherpa Universal, which was introduced in late-2003.
Hoyt joins as business development manager, wide format. Prior to joining Agfa, Hoyt had been in the wide format digital color printing business for almost two decades with several companies including CalComp, Oce and Mimaki.
“Agfa is dedicated to growing and nurturing the wide format market, an area that many sign shops, printers, reprographics, screen printers and others are starting recognize has the potential to bring in added revenue,” said Hoyt. “Working closely with the Agfa Product Development team, we’ll be able to deliver the very best solutions to the printing industry,” Hoyt added.
Also joining the marketing team is Marc Spira, an Agfa veteran from the Consumer Imaging Business Group. As Agfa’s account executive, wide format, Spira will be focusing on photo labs, commercial printing, and more. Prior to his new position, Marc was Agfa CI’s director of sales and marketing, professional and wholesale markets. He was responsible for the development and execution of all sales and sales contribution strategies in North America for the Consumer Imaging Business Group.
“Both Scott and Marc bring nearly 40 years of experience in the graphic arts industry to our growing wide format ink jet group,” said Susan Wittner, Agfa’s director of marketing for the Graphic Systems division. “Part of Agfa’s commitment to the printing industry is to continually bring new and innovative products and services to market that help our customers increase their bottom lines. We are excited to start off the New Year concentrating on a market that can bring additional revenue streams to commercial printers,” Wittner added.
Both Hoyt and Spira will report to Deborah Hutcheson, Agfa’s senior marketing manager for color systems and workflow who has been active promoting Agfa’s new wide format solutions.
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