North Canton, Ohio – 1st December 2003: Graphic Enterprises, Inc. today announces that it has been selected by Gannett Newspapers as it's recommended vendor for e-proofing in 2004. Five Gannett newspapers plan to install e-proofing next year as part of an on-going strategy of further improving the service Gannett Co., Inc. provides its customers.
“GEI’s Internet Proofing Solution (IPS) will allow advertisers to receive proofs significantly faster than by traditional means,” said Christina Wardlow, Director/Advertising Technology Gannett Newspaper Division. “It will also allow our customers to quickly and efficiently communicate ad copy changes to our newspapers.”
IPS is a secure, Web-based proofing solution that enables advertisers to view on-screen or print proofs of their advertisements before publication, therefore saving time, money, potential error and the inevitable costly make-goods. IPS also date-stamps each stage of the proofing process and logs client sign-offs eliminating potential conflict regarding content, quality and acceptance.
The system is designed to catch pre-press errors before the job enters the final production process. No special software is required for customers wishing to submit advertisements to the newspaper, or to view proofs; all that is required is Internet access. Consumable and courier costs for physical proofing are reduced while IPS provides advertisers with confidence in its digital proofing by displaying on-screen the actual RIPped data used for film or plate output.
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