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Enovation Now Distributing Pictorico Ink Jet Media

Press release from the issuing company

VALHALLA, N.Y. (July 2004) – As part of Enovation’s offering for the ink jet proofing market, the distributor now exclusively represents Pictorico ink jet proofing media. Pictorico media takes full advantage of its patented coating technology to enable ink jet proofing and, because of the characteristics of this media, users will enjoy exceptional color accuracy, superior ease of handling and the widest printer compatibility. “We’re pleased to be able to offer our customers the unmatched color fidelity of the Pictorico media,” says Enovation’s product manager for color management, Eric Neumann. “With the increased demand for inkjet proofing, it’s necessary to standardize on workflows and media that can provide proven and repeatable quality. Pictorico media gives us that ability.” Pictorico’s advanced, patented coating consists of a mono-directional layer of regularly spaced, fine ceramic crystal particles. Exhibiting superb transparency, flatness and resistance to ink smearing, this technology ensures outstanding image clarity. Pictorico coatings have a vast number of regularly shaped pores typically 10nm in diameter – actually smaller than a droplet of ink. This crystal coating technology delivers impressive saturation with the widest possible color gamut, earning this media an excellent reputation for its ability to provide spectacularly rich, true-to-life color reproduction. Pictorico offers users a number of advantages, including: • The first “real paper” ink jet proofing media – applying Pictorico’s exclusive coating technology to actual offset paper makes it possible to create ink jet digital proofs that more closely represent the final printed output. • Pigment ink compatibility with outstanding printing characteristics – Pictorico’s proofing media is able to produce superior results with the latest pigment inks, exhibiting a wide color gamut with excellent handling properties. • Superior color stability and low metamerism – Pictorico’s pigment-based proofs offer improved print stability with minimal color shifting along with a very low metamerism, reducing the possibility of color misinterpretation. For more information about the Pictorico proofing media, please contact your local Enovation representative or visit www.enovationgraphics.com.