June 30, 2004, San Luis Obispo, Calif. -- The Graphic Communication Institute at Cal Poly (GrCI) and the Printing Industries Association of Southern California (PIASC) announce a new series of full-day educational presentations known as "GrCI Tuesdays." Presented on a monthly basis (with exceptions for August vacation and December holidays), this series of presentations will provide an opportunity for members of southern California's graphic arts community to learn about the latest topics affecting the printing and publishing industry. Presentations made during "GrCI Tuesdays" will condense the content from selected 3-day GrCI workshops into a single day of high-impact learning, delivered at PIASC's headquarters in Los Angeles. "Delivering abbreviated versions of our programs in Los Angeles will show the PIASC membership what’s available for them in San Luis Obispo," states Hal Hinderliter, director of the Graphic Communication Institute at Cal Poly. "We believe that these workshops will create interest and awareness around these important topics, after which the attendees can choose to enroll in GrCI's three day workshop. The longer GrCI workshop format provides for substantial hands-on opportunities, leveraging Cal Poly's state-of-the-art facilities and 33,000 square feet of laboratory space." Upcoming “GrCI Tuesdays” Programs Prepress, pressroom, postpress and business issues will all have a turn in the "GrCI Tuesdays" spotlight. The program series begins Tuesday July 27, featuring "XML Publishing with QuarkXPress and Adobe InDesign." Presented by GrCI director Hal Hinderliter, this lecture will highlight the growing role of XML in publishing, with demonstrations of how popular desktop applications and inexpensive utilities can covert print documents in websites and HTML email marketing campaigns. Future programs are slated to include: - "Selling, Marketing and Producing Digital Print" (September 21, with consultant Frank Kanonik) - "Adding Mailing and Fulfillment Services" (October 19, with consultant Clint Bolte) and; - "Color Management Implementation" (November 16, with consultant Lou Prestia). "Our members will benefit greatly from the expertise that the Graphic Communication Institute can bring to Los Angeles," observes Frank Ianuzzi, VP Management Services for PIASC. "Southern California is among the most active regions of the United States when it comes to printing and graphics production, so our audience needs the latest information from the most prestigious sources. GrCI is developing a tremendous curriculum, and exposing our members to those topics and presenters is a winning proposition for everyone." Topics presented during "GrCI Tuesdays" will be immediately followed by the related three-day workshop at Cal Poly, and these topics also repeat 3 times per year as part of the GrCI workshop calendar. (See http://grci.calpoly.edu/calendar.html for a complete listing.) Attendees of the PIASC programs will also enjoy a 10 percent discount off registration for the related 3-day workshop held at the GrCI Learning Center in San Luis Obispo.