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Pantone And Colorvision Unveil PrintFIX

Press release from the issuing company

CARLSTADT, N.J. and LAWRENCEVILLE, N.J. - June 24, 2003 - Pantone, Inc. and ColorVision Inc., a Datacolor company, today announced PrintFIX, an integrated hardware/software solution that delivers accurate printer profiles for outstanding photographic inkjet prints. PrintFIX is the latest addition to the award-winning PANTONE COLORVISION line of accurate and affordable color control solutions for photo, design and prepress applications. PrintFIX offers a user-friendly solution for amateur and professional photographers, and graphic and fine artists who are frustrated by prints that do not match their monitors, and who do not wish to invest in expensive, comprehensive color management solutions. PrintFIX is particularly applicable to anyone who prints on a variety of inkjet paper stocks from different manufacturers and wants to maintain color accuracy and consistency from the monitor to printer to produce professional quality digital prints. The initial release of PrintFIX will support the majority of Epson's inkjet printers, with new models and manufacturers being added continuously. As a plug-in for Adobe Photoshop or Adobe Photoshop Elements, PrintFIX prints a calibration chart - a series of color patches - that are read back into the computer with the USB PrintFIX Patch Reader. Within minutes, the PrintFIX software creates an ICC profile of the printer's color behavior on specific inkjet paper, creating a high quality print that matches what is seen on the monitor. "PrintFIX was developed in response to a critical need expressed by our customers," explained Brian Levey, vice president of ColorVision. "Specifically, 'How can I get my prints to match what I see on my screen without being a color guru or breaking the bank?' PrintFIX provides an affordable way for users to get professional quality prints. The savings gained from avoiding the waste of time, paper and inks involved in the usual trial and error of matching quickly pays for the product." "PrintFIX is a breakthrough in the price/performance ratio in color management," said Richard Herbert, president of Pantone. "This is the first time an affordable integrated hardware/software solution has been provided for printer profiling. PrintFIX is an exciting addition to the growing PANTONE COLORVISION product line." Pricing and Availability PrintFIX has a suggested retail price of $352. PrintFIX is currently available for most EPSON photo printers, with new models and manufacturers being added continuously. New printer-specific calibration charts may be downloaded as they become available at www.colorvision.com/support.html. Pantone and ColorVision offer free telephone support and free software upgrades as new versions are released. PrintFIX is also available bundled with SpyderPROTM with OptiCALTM, the professional's choice for monitor calibration, now with a three-user license, a $704 value, specially offered at $587. PANTONE COLORVISION products are available from Pantone and ColorVision at www.pantone.com and www.colorvision.com.