Xeikon Installs Three New Digital Systems at MooreWallace
Press release from the issuing company
Lier -- June 11, 2003 -- Xeikon International today announced that it will install three new Xeikon DCP 500 D digital printing systems at Moore Wallace Response Marketing inEindhoven, theNetherlands. The new presses will be installed this summer and will offer Moore additional print capacity to meet the growing success of its Direct Response Marketing Business.
With a productivity of 7,800 A4 (8,280 8.5"x11") impressions per hour, these configurations increase the total digital print capacity of Mooreby at least 50 %. Today, each of the six Xeikon DCP presses installed at the site has produced over 40 million A4 impressions. The three new Xeikon top-configurations replace three DCP/32D systems.
"Xeikon systems simply prove to be the most productive, cost effective and reliable solutions on the market," says Hans Van Lith, General Director of Moore Wallace Response Marketing Services,Eindhoven. "Since our business continues to expand rapidly, we had to look for additional digital print capacity. After a thorough market evaluation, we made a clear choice for Xeikon who impressed us with its strong front-end and workflow support. Also, the company's recent product developments confirmed our confidence."
"Xeikon's focus and commitment is on production digital color printing," says Joost De Graeve, Senior Vice President Marketing, Sales and Services of Xeikon International. "Our unique 50 cm (20") wide DCP 500 D presses in combination with the strong front-ends prove to be the most productive digital color solution in the industry. That is why Moore and other strategic customers continue to choose for Xeikon."
Moore also decided to transfer its digital print workflow from its proprietary front-end systems to the most powerful Xeikon digital front-ends. Moore develops tailor-made response marketing applications that contain fully individualized & personalized content, including articles, illustrations and advertisement. Its customers demand large production volumes of many thousands of mailing pieces for their prospects and customers. The high volume variable data workflow will be transferred to the Xeikon variable data workflow to achieve higher productivity and ease-of-use. The Xeikon Integration Services Department works closely withMooreexperts to enable a swift workflow transfer.
Mooreis a long-term partner of Xeikon who installed its first DCP presses back in 1994. The company utilizes its presses solely for direct marketing and direct response production jobs. "We have a strong industry reputation for reliable and cost-effective direct response tools. With the new Xeikon presses and digital front-ends, we feel confident that we can offer our customers an even better service", Hans Van Lith further explains.
Recently, Moore won the prestigious Xeikon Diamond Awards in the category One to One Communications with "ANWB's Autoadvies", an on demand, fully individualized full color publication.
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