WhatTheyThink.com Goes International with Graphics of the Americas
Press release from the issuing company
December 9, 2002 -- Lexington, Kentucky USA and Miami, Florida USA --WhatTheyThink.com will have an expanded international reach as a result of a strategic partnership with the Printing Association of Florida (PAF) to provide online coverage for GRAPHICS OF THE AMERICAS 2003 (GOA 2003). GOA, which is owned and produced by PAF, is visited each year by nearly 25,000 graphic arts professionals seeking the most recent printing, converting and finishing equipment, services and software. More than 500 leading-edge companies will showcase their wares on the 502,000 square foot showroom floor. A full complement of seminars in English and Spanish covering topics from design to delivery and everything in between will round out the GOA 2003 experience.
Begun in 1976 as a small tabletop open house, GOA has grown in the ensuing years into the second largest graphic arts trade show in North or South America. While it continues to serve the Florida market, GOA has long held appeal for visitors from overseas as well, in recent years drawing as much as 40% of its overall attendance from Latin America and the Caribbean. Conlatingraf, the association of Latin American graphic arts associations, places such importance on GOA that they have now sanctioned it as the official North American Conlatingraf trade show.
"We’re confident that association with Graphics of the Americas will give WhatTheyThink.com an expanded base with the international graphic arts community," said Michael H. Streibig, President of PAF. "In exchange, we will have yet another channel through which to distribute show news and information. It’s a win-win situation all the way around."
In announcing the partnership Chris Price, VP and General Manager for GOA 2003 stated, "We have been impressed with WhatTheyThink.com's unique and innovative approach to disseminating topical and hard-hitting information. WhatTheyThink.com's online coverage will be a great addition to our own communication efforts."
"The location and timing of Graphics of the Americas is perfect to kick off the new year and covering this event will expose our community to an even wider, international audience," stated Randy Davidson, President of WhatTheyThink.com. "We have been very impressed with the high level of energy and commitment from the show’s staff and staff at the Printing Association of Florida. We plan to communicate the same level of energy during our coverage and clearly illustrate what Graphics of the Americas is all about to our members."
About Graphics of the Americas:
Graphics of the Americas is owned and operated by the Printing Association of Florida (PAF). PAF represents Florida’s graphic arts community. With over 88,000 employees, 5,700 firms and $10.5 billion in sales, the graphic arts industry is Florida’s largest manufacturing industry. For more information on PAF, visit www.pafgraf.org. For more information on GOA 2003, or to register for the show, visit www.graphicsoftheamericas.com.
WhatTheyThink.com is the print and publishing industry's leading online community. The company offers a mixture of free and subscription-based content for industry executives. Additionally, WhatTheyThink.com provides a robust content syndication program serving related web sites. For more information, visit www.whattheythink.com
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.