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Readers Digest Selects WAM!NET to Streamline Media Production Workflow

Press release from the issuing company

WAM!NET's Network and Storage Services Enable Secure, Remote File Sharing and Content Management Among Publisher's Numerous Global Sites and Staff EAGAN, Minn.--March 26, 2002-- WAM!NET announced today that The Reader's Digest Association, Inc., a global leader in publishing and direct marketing, has selected WAM!NET's fully managed content distribution and storage services to enable seamless file sharing of digital content among several Reader's Digest sites globally. Of the company's many publications, Reader's Digest alone, is produced in 48 editions and 19 languages, and distributed monthly to approximately 100 million readers in more than 60 countries. This is made possible via a complex publication production workflow, supported by design and production staff members located around the globe. Under a three-year, multi-national agreement with WAM!NET, Reader's Digest plans to make significant strides toward its goal by connecting numerous sites and staff via the WAM!NET network. Additionally, with WAM!BASE, WAM!NET's robust digital content archive and distribution system, Reader's Digest will provide its staff with secure, remote access to more than 50 gigabytes of Reader's Digest content. "We now use WAM!NET to provide global distribution services via a WAM!BASE Library to support magazine, book and direct mail digital workflows,'' said Laura Capasso-Fiorenza, Global Technology Manager for Reader's Digest. "Although the initial priority is RDA offices, we anticipate additional productivity gains and cost savings for file transactions with external vendors.'' Because WAM!NET's outsourced, subscription-based services are a seamless extension of existing information technology (IT) environments, the company's services also allow Reader's Digest to reduce the significant capital investment and IT management requirements typically associated with moving large production files across a global network. "WAM!NET's content distribution and storage solutions were developed to help customers reduce costs and cycle times, and drive significant productivity improvements,'' said Michael Williams, chief executive officer, WAM!NET. "We are proud to support a world class publisher like Reader's Digest in their efforts to establish global connectivity among their entire production supply chain and to enable a collaborative digital environment within which their publications are created and produced.''