NEW YORK, March 11, 2002 – Ed Pluzynski, Chairman and Founder of Pluzynski Associates, Inc. (P/A, Inc.), the leading agency specializing in the design and production of catalogs, direct mail and supporting collateral for major retailers, today announced the appointment of Terry A. Tevis as President and Chief Executive Officer of the company.
No stranger to the company's operations, Mr. Tevis has had a working relationship with P/A, Inc. since the 1980's when he was the chief executive of two major printing companies that produced and distributed many of P/A, Inc.'s high-quality catalogs.
Now in its 25th year, Pluzynski Associates, Inc. has earned a reputation for brand-driven, strategic creative that produces outstanding results for its direct mail and retail clients. The agency generates nearly 8,500 catalog and retail pages annually and has been instrumental in the successful launch of over 20 start-up catalog businesses.
With a full-time staff of more than 50 creative and production specialists, P/A, Inc. provides America's leading retailers with a full spectrum of services such as design, writing, photography, illustration, web page development and content organization, as well as complete production including sourcing, purchasing and supervision of color separations, paper, printing, and distribution.
Commenting on the appointment, Mr. Pluzynski said, "We're very excited to have Terry join our management team with his tremendous depth of knowledge about direct mail, retail, e-commerce and printing. His innovative perspective and far-reaching experience fit perfectly with P/A's strategy for growth into promising new business areas to expand the range of services we can offer our clients."
Mr. Tevis is a respected graphics industry executive with 30 years of experience spanning several senior management posts, including CEO of American Signature Graphics, which became part of Quebecor World, and President of R.R. Donnelley’s Sterling Catalog Business unit, and later its Direct Response Business unit. More recently, Mr. Tevis was President of a Donnelley enterprise exploring advanced e-commerce applications for commercial printing, and later served as President of an independent enterprise offering an e-commerce solution for the printing paper industry. A native of Los Angeles, Mr. Tevis holds BS and MBA degrees from San Jose State University, and has served as an officer in the U.S. Army.
About Pluzynski Associates, Inc
Headquartered in New York, P/A, Inc. was founded by Ed Pluzynski in 1977. It is recognized throughout the industry as the leading agency for design and production of catalogs, direct mail and collateral communications vehicles that deliver exceptional results. P/A, Inc.'s client portfolio includes many of the world's largest and most successful catalogers and direct marketing corporations known for their high standards of excellence. The agency's full-time staff of 50 highly experienced creative and graphics production professionals works with cutting edge design and production systems to optimize creativity, productivity and control throughout its operations. P/A, Inc. networks its computers with advanced software that provide electronic links to clients as well as suppliers. More information about P/A, Inc. is available on the web at www.pluzynski.com
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