Industry experts in sales, e-business, labor and benefits law, and the economy are featured in sessions taped live at NAPL’s Top Management Conference.
PARAMUS, NJ— February 25, 2002 — The National Association for Printing Leadership (NAPL) has a long tradition of bringing printers information they can't get anywhere else. Four new audio CDs released by the Association this month are no exception.
“These are four of the best presentations I can imagine for the times," says NAPL president I. Gregg Van Wert. "You could pick any one printer out of a group and chances are he or she would be struggling with each of these issues.”
The CDs are approximately one hour in length and feature live presentations from NAPL’s 2001 Top Management Conference, the industry’s premier management leadership event. A free brief excerpt from each CD can be accessed by logging on to NAPL's Website at www.napl.org (RealPlayer required). The four new titles are:
Sales Force Automation & Customer Relationship Management, featuring Seth Tower, president, Pinkham Notch Advisors. Tower talks from first-hand experience, explaining, in detail, how to automate your sales process while incorporating customer relationship management techniques. He discusses the benefits; factors to consider up front; software tools required; current vendor offerings; who should be involved in the program; and how to get started. 55 min. (ND812, $18.99; NAPL members, $14.99)
Is E-Business the Future of Print? featuring Charles A. Pesko, Jr., president CAP Ventures, Inc. Pesko delivers one of the most enlightening talks ever presented on the subject, covering the benefits of re-engineering your systems, the vital relationship between digital and paper, the varied types of players in the market, the growing shift from e-commerce to e-business, and more. 58 min. (ND813, $18.99; NAPL members, $14.99)
Executive Compensation & Benefits, featuring Howard Denburg, principal in the labor and employment law firm of Grotta, Glassman & Hoffman. Denburg shows how key executives can put away more for the future by explaining many often-overlooked aspects of the law and offering numerous creative strategies, including breaking your control group; using nonqualified deferred compensation; or developing leveraged buyout ESOPs. 69 min. (ND814, $18.99; NAPL members, $14.99)
Building the Value of Your Business, a two-hour panel discussion moderated by NAPL Vice President & Chief Economist Andrew Paparozzi and featuring Richard Pearce, principal, Rampart Group; Terry Conklin, vice president and general manager, Neenah Printing Company; Jim Russell, president, Arbor Press; and Ron Jensen, chief executive officer, Kelmscott Communications.
Four real-world experts from businesses in printing and in acquisition activities candidly discuss how to build company value—not just in preparation for a sale, but in general; not just in good times, but also in challenging economic times. And not just from the financial side, but from all angles—management, technology, human resources, customer relations, communications, and sales. With more than two hours of informed discussion packed onto two CDs, this is a powerful presentation that goes far beyond the normal rhetoric on this topic. 133 min. (ND815, $34.99; NAPL members, $26.99.)
Audio products have been a staple with NAPL for decades. "There are times, such as when driving a car, when you cannot be visually distracted, yet you have the opportunity to make your time more productive," explains Van Wert. "These audio CDs, featuring some of the sharpest minds in our industry, fill that gap beautifully. It's similar to attending a seminar but with added benefits--great price, portability, and the pause and replay buttons."
To order audio CDs, call NAPL at (800) 642-6275, Press Option #3; fax (201) 634-0328; email [email protected]
; or order on NAPL’s Web site, at www.napl.org.