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Xerox Brings on the Power to Document the 2002 Olympic Winter Games

Press release from the issuing company

SALT LAKE CITY--Feb. 5, 2002--Supported by hundreds of highly trained people and thousands of high-tech printers, Xerox is primed to produce millions of documents to connect people with the information they need during the 2002 Olympic Winter Games. Starting this week, Xerox will be printing everything from competition results to medal statistics to maps at venues throughout Salt Lake City. The biggest project: Xerox prints and distributes the results from all 15 sporting events during the 17 days of Olympic competition, binding the pages into soft-cover books. The Results Books are archival documents that contain detailed information on the result of every event at the Games. Xerox also will use its more than 3,000 pieces of equipment to provide real-time results and updated information to press, broadcasters, athletes, sponsors and Olympic staff. "The Olympic Games provide the unique opportunity for Xerox to work with other technology providers to ensure that results are recorded, tabulated and reported quickly and accurately,'' said Vince Schaffer, manager, Worldwide Olympic Operations for Xerox. "Just like the athletes, we strive to improve our performance at each Olympic Games, using our people and technology to make critical behind-the-scenes processes function flawlessly.'' Xerox's sponsorship also contributes to the company's overall marketing and brand-building efforts, helping to showcase the capabilities of Xerox services and technology. At the 2002 Olympics, Xerox color and black-and-white printers, fax machines, engineering system plotters and digital multifunction devices will produce and distribute race results to scoreboards, Olympic staff and the thousands of media covering the Games in Salt Lake City. Results reports, customized for each of the sports, will be printed on Xerox Document Centre 432 and 480 digital multifunction devices. In addition, using the Xerox DocuPrint 180 production printer, Xerox will print and bind 28,000 hardcopy Results Books and distribute them to the main media center and international Olympic officials within 72 hours after a sport has completed. Following the Games, Xerox will take the results information and produce more than 7,000 CD-ROMS, providing an electronic legacy of the Olympic Winter Games. Xerox network printers also will support a kiosk-based information retrieval system, called Info2002, available to athletes, sponsors, volunteers and Olympic staff throughout the Olympic venues. Each kiosk is equipped with a Xerox DocuPrint N2125, which can print competition schedules, athlete biographies, start lists, medal statistics and more. Xerox has also printed full-color documentation required for event operations, international accreditation, day passes, security, and medical and transportation staff. Xerox, an Olympic sponsor since 1964 and a TOP Olympic Partner since 1993, has operated and tested its technology in Salt Lake City for more than a year. Xerox maintains a fully networked DigiCentre, a publishing center for the Salt Lake Organizing Committee. Capable of producing up to 1.2 million impressions per month, it enables the SLOC to produce thousands of documents in-house, making it one of the largest reprographic facilities in Utah. Other Xerox activities at the Olympics: * Sponsorship of the Xerox Breakfast with the Olympians, in association with the U.S. Olympic Committee, on Feb. 17 to honor American Olympians. * Xerox's "There's a new way to look at it'' advertising campaign will run in print and on television throughout the Olympics, showcasing Xerox printing solutions and customers who have chosen Xerox technology. Xerox is also a sponsor of the official Olympics Web site at www.nbcolympics.com. * Xerox created a seven-story "Unity'' banner that hangs in downtown Salt Lake City. Produced with Xerox wide-format printing technology, the banner is a mosaic of more than 17,000 photos from employees in 59 countries. It is a tribute to Xerox people as well as a reminder of how the Olympic Games bring together people of all nations in the spirit of strength and unity. In addition, about 110 Xerox employees will be on-site in Salt Lake City, working around the clock to provide service and support for Xerox equipment.