Worldwide Xyron Sales Force to Market and Distribute Preview System 500 and Preview Graphics Services
SCOTTSDALE, ARIZONA, February 6, 2002 - Xyron, Inc., a leading manufacturer of innovative adhesive application and laminating products for use in professional design, craft, school, home and office settings, has announced that it has purchased Preview Graphics and Systems of Irving, Texas and Sandy, Bedfordshire, United Kingdom. Preview Graphics will become a service business within the Creative Professional Division of Xyron, Inc. The Preview System will be integrated into the current creative professional product line. Facilities in Irving, Texas and Sandy, England will be maintained.
Preview offers a high-quality, in-house concept proofing system for use in the packaging design and short-run printing industries. Xyron's worldwide salesforce will offer the Preview System as a complete solution, initially with a RIP and color laser printer, as well as market Preview's professional packaging design and comping services.
David Rosenquist, previously President of Preview Graphics and Systems, will be Director of Business Development for Xyron. "This is an exciting development for Preview and we are pleased to be part of the Xyron family," states Rosenquist. "Preview fits into the current Xyron product marketing mix - providing creative and easy processes that transform and preserve a variety of documents and graphic presentations. We are confident that working with Xyron's extensive professional sales network will bring the award-winning Preview System 500 to even more customers worldwide," he added.
"We are looking forward to adding Preview's technologies and services to our line of product solutions," states Mark Brown, President, Xyron Creative Professional Division. "From its inception, Xyron has been known as a company that provides innovative solutions for the creative professional. Preview is just this type of unique product. The ability to manufacture accurate comps for package design, quickly and efficiently, is a solution that the graphic arts industry understands and needs."
With a RIP, digital color laser printer and a Preview System 500, short-run (1-200) prototype packaging can be printed cost effectively. This process can print to virtually any packaging substrate including holographic board and label materials, transforming digital artwork into finished shrink sleeve cans and bottles, cartons, labels, and corporate design materials. The Preview System 500 expedites the design review process and shortens the time to bring new and revised products to the store shelf.
The Preview System involves only a few simple steps. The designer prints digital artwork via the color server to the color laser printer on specially formulated Preview paper. The output is then positioned over the final production stock of choice and passed through the Preview Workstation where the image is transferred or fused from the Preview paper to the production stock without the loss of color or quality to the image. Additional passes through the Preview System can be made to apply production spot metallic foils, hologram patterns, and white on clear, all with the option of matte or gloss finish. Completed artwork can then be hand-finished into three-dimensional products that incorporate the "look and feel" of production without the cost of traditional printing methods.
Xyron, headquartered in Scottsdale, Arizona was founded in 1995 and is a privately held corporation. Xyron manufactures innovative adhesive and laminate application products designed for use in the enhancement of creative output and document preservation. Currently, ten different systems are produced as well as over 100 different types of adhesive, laminate and magnetic cartridges for use with these systems. With sales in over 35 countries, Xyron has offices and distribution facilities in North America, Europe, Japan, Australia, Mexico and South America. Xyron's products are sold through independent and national retail chains, authorized resellers and key partners to the consumer craft, graphics, office, school, presentation, hospitality, medical, safety and industrial markets.
For more information, contact Milanka Muecke, Communications Director, Xyron, [email protected]
, 15820 North 84th Street, Scottsdale, AZ 85260, Tel: 480-443-9419, or visit www.xyron.com.
Initially founded in 1994 in the United Kingdom, Preview is based in Irving, Texas. The company offers the Preview System 500 and Preview printing supplies to customers worldwide. Preview also provides package design and comping services to a wide range of clients. Major clients include Frito-Lay, Nestle, Bass Brewers, Heinz, Mattel, Unilever, Smurfit Stone Container, design firms, packaging substrate manufacturers, graphic arts printers and advertising agencies worldwide. The Preview System was awarded the prestigious GATF InterTech Technology Award.
For more information, contact David Rosenquist, Director of Business Development. Xyron, [email protected]
, 8113 Ridgepoint Drive, Irving, TX 75063, Tel: 972-556-2989, or visit www.previewgraphics.com