WOBURN, MA, December 10, 2001 – Indigo, a leader in digital color printing systems, has announced the installation of an Indigo Platinum Digital Offset Color press at IC Creative Inc. in Arlington, Texas. The Platinum, which achieves extremely high image quality and functionality at a base price below $200,000, made its U.S. debut at September’s PRINT 01. "We’re pleased to see the new Platinum digital color press up and running in Texas," said Ron Kukla, Vice President of Sales for Indigo America. "We’re seeing a steady rise in interest around the country, as commercial printers, repro houses, trade shops, in-plant and quick printers discover the dual advantages of its extraordinary quality and best-in-class price." According to IC Creative President Brian Grady, whose company offers a full range of printing, binding and multimedia services, Indigo’s live demonstrations of the new press at PRINT 01 were an added bonus. "We placed our order for the Platinum in August, right after it was introduced to the world market," said Grady. "I knew it offered high quality color printing, but the results were even better than I expected." IC Creative’s Platinum, installed a week after the close of PRINT 01, will support his company’s already strong relationship with its customers, Grady explained. "I went with an Indigo digital color press because it’s the cleanest, most confident digital printing system on the market, and because the Platinum will produce full-color products in a short amount of time while extending our ability to offer variable data capabilities." IC Creative already offers services designed to attract customers as well as keep them firmly in-house, including copying and printing, perfect binding, and Website design – even CD burning and labeling. "We’re not just a commodity provider, we’re a service-based company that’s a problem-solver. And that means we not only offer full-service support, but also logistical support," Grady pointed out. Among other immediate uses for the new Platinum will be the production of workplace training books for nationally known law firm Seyfarth & Shaw, which specializes in labor and employment issues and represents 200 of the Fortune 500. "It’s a highly competitive marketplace, and the ability to offer a full range of service capabilities is key," acknowledged Indigo’s Ron Kukla. "Because of that, the new Platinum’s high image quality printing, low price, and extensive add-on options are receiving an extremely positive response from Indigo’s new and old customers alike."