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TrendWatch Graphic Arts Releases Color Management Report

Press release from the issuing company

NEW YORK, NY (November 6, 2001) --TrendWatch Graphic Arts has released its latest special report titled "Color Management: Another Gray Area." This report provides perspective on the market for color management hardware and software. Based on original TrendWatch Graphic Arts market research of the printing, creative and publishing markets, this special report addresses the many hues of color management. It asks the hard-hitting questions: Is critical color in critical condition? Who decides what good enough color is? How is color managed in the new workflow scenarios? As the industry turns more and more to non-print media such as the Web and video, do color concerns fade? And whose responsibility is color management anyway? "Digital and desktop technologies have really changed production and workflow scenarios and are having a tremendous impact on how color gets managed. This report provides real world advice for the professionals who are responsible for maintaining color quality as well as the vendors who produce color systems for professionals with changing needs," said TrendWatch Graphic Arts Director Vince Naselli.

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