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November Print Buyer Pulse: Confidence Slides Lower

Press release from the issuing company

11/7/01 - (WhatTheyThink.com) WhatTheyThink.com, the leading community and research company in the graphic arts industry has just released their monthly Print Buyer Pulse. Each month, WhatTheyThink.com surveys print buyers to determine their confidence in spending on print over the next six months. The data helps print vendors and buyers track activity on a national scale. Overall, November confidence levels slid lower from October to an all-time low. Just 28% of print buyers said they expect to spend more in the coming six months versus 31% in October. 16% said they would spend less - rising 1% from October and September levels. A majority (56%) said their spending would remain the same.