Printable Joins Indigo Partners Program: Co-marketing and Co-sales
Press release from the issuing company
CHICAGO, September 6, 2001 – Printable Technologies, Inc. announced today at Print 01 that they have joined the Indigo Partners Program. The Partners Program was created by Indigo to provide its customers with comprehensive integrated third party solutions.
Coleman Kane, President and COO of Printable, stated, "We are very pleased to partner with Indigo. As the leading provider of on-line workflow solutions and e-business services exclusively for printers, we are very complementary to Indigo's family of digital color printing systems. We facilitate the workflow path between printers and their customers. Indigo's customer base will greatly benefit from our applications."
Eddi Litvak, Director of Product Management for Indigo added, "Indigo has sought out partner companies that have complimentary product offerings ranging from internet and e-commerce services to direct mail applications, personalized authoring and finishing capabilities. We believe this cooperative effort is an excellent means of strengthening the total solutions of both companies, and that our respective clients can benefit greatly."
The Indigo Partners Program includes a variety of co-marketing and co-sales activities such as the Indigo Partners brochure and sales presentations, speaking opportunities, trade shows, press releases and web-links. Printable, in its initial co-marketing activity with Indigo, is represented in the Indigo Partners area in their stand at Print 01.
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