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CAP Ventures and WhatTheyThink.com Launch Research Partnership

Press release from the issuing company

Norwell, MA and Lexington, KY (November 14, 2001) - WhatTheyThink.com, the leading online community targeting the print and publishing industry, and CAP Ventures have reached an exclusive agreement to offer enhanced research. CAP Ventures is the leading research and consulting firm serving the print and graphic arts industry. The agreement calls for CAP Ventures to operate WhatTheyThink.com's popular research and survey program. Monthly features, including the Print Buyer Pulse and Printer Confidence Report, will continue under the direction of CAP Ventures. Additionally, WhatTheyThink.com and CAP Ventures will identify and develop new research projects to be featured at www.whattheythink.com. The partnership will begin immediately. "This agreement is a positive step for our community and will further advance the cutting edge research our members expect," said Randy Davidson, President of WhatTheyThink.com. "Our members have requested more analysis, forecasting and benchmarking from our surveys. CAP Ventures is clearly qualified to take these efforts to a new level." "WhatTheyThink.com has proven to be an invaluable resource to executives in the graphic arts industry," commented Charlie Pesko, Managing Director at CAP Ventures. "We look forward to applying our knowledge and skills to provide WhatTheyThink.com members with research and analysis that will improve their business." About WhatTheyThink.com: WhatTheyThink.com is the print and publishing industry’s leading online community. The company offers a mixture of free and subscription-based content for industry executives. Additionally, WhatTheyThink.com provides a robust content syndication program serving related web sites. For more information, visit www.whattheythink.com About CAP Ventures CAP Ventures is a strategic consulting firm for providers and users of business communication technologies and services. We deliver key research, analysis, forecasting, benchmarking, and strategy recommendations to make a competitive difference in our clients’ businesses. www.capv.com