SMARTworks.com To Expand Offerings Within the Print Industry
Press release from the issuing company
DAYTON, Ohio-Aug. 31, 2001--SMARTworks.com announces initiatives that expand the company's strategy for providing buyers and suppliers with the most comprehensive set of technology applications in the $120 billion print marketplace.
The cornerstone of the plan is developing solutions based on the SMARTworks® technology platform for procurement and management of print and related indirect products.
Expanded Product Offerings
According to CAP-Ventures, Internet-based print procurement is expected to increase from $19.5 billion to $113 billion by 2005. SMARTworks.com will combine its premier technology platform and expertise in print to address this market need for print procurement solutions. The initial core set of SMARTworks-driven products includes:
* Buy-side enterprise solution for print e-procurement and management
* Market-based turnkey solutions for project-focused workflow applications
* Sell-side B2B e-commerce infrastructure
"Leveraging the solid traction of the SMARTworks platform provides the unique opportunity to offer e-business technology to customers where print is a central focus -- enabling them to better control purchases, reduce costs, and improve revenue,'' says Joe Morgan, president and chief executive officer, SMARTworks.com. "Building on the momentum of our first year in business, we are positioned for accelerated growth through our commitment to creating hosted applications for the printing services, indirect, and other business communications-related markets.''
As an extension of broadening its technology platform to better serve customers, SMARTworks.com will continue to form partnerships with industry leaders to bolster its technology, offer additional functionality within specific print categories, and expand its go-to-market strategy. A third initiative will expand distribution channels to generate new business opportunities in targeted markets.
"Technology applications in the print space have been shifting from a focus on enabling transactions to emphasizing collaboration, support, and services,'' says Jeff Allen, vice president of sales and marketing, SMARTworks.com. "Business, technology, and sales and marketing partnerships are a key to our strategy of expanding the markets we serve and the services we provide.''
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