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Kodak Polychrome Graphics Launches Tour To Promote Color Proofing Advances

Press release from the issuing company

Norwalk, Connecticut, USA – Kodak Polychrome Graphics has launched a multi-city tour to present the latest technological advancements to its industry-leading color proofing solution, the Kodak Approval XP digital color proofing system. The seminars outline and explain the benefits of GATF-Award winning Recipe Color Software as well as the newest enhancements to the Approval System. Kevin Clifford, Trade Relations/Print Media Manager, Kodak Polychrome Graphics spoke to more than 100 people at the first event held on June 20th in Cincinnati at Paul Brown Stadium. Audience members included advertising and design agencies, pre-press shops, offset, and package printers. Clifford’s description of the benefits of the 2000 GATF-Awardwinning Recipe Color software was well received. "We like the new Recipe Color, which is very high on our agenda, because it works well with the digital work flow that we have installed and the color management systems we have installed," said attendee Jim Edwards of Cincinnati Precision Plate. "We feel it is a complete package at this point." Seminar attendee Sam Cox of Dayton’s Smurfit Stone Graphic Art, who already uses Recipe Color, echoed those comments. "One of the biggest benefits we’ve seen from the Kodak Approval XP4 is the fact that we can replace our Matchprint system with an electronic digital proof," said Cox. "We don’t have to produce films anymore, which is a big difference. Plus our customers are willing to accept the Kodak Approval proof more readily than any other digital proof at this point." "Recipe Color software truly closes the loop in the digital workflow," says Clifford. "This is a message that people need to hear. Spot color on true digital halftone proofs, without the need for additional donors, is no longer a concept, it is a reality." Recipe Color, combined with new green and orange donors, enables the Kodak Approval XP system to accurately produce literally millions of spot colors. Based on a proprietary technology, Recipe Color software uses a single bitmap image per spot color plate and exposes that plate multiple times to deposit the appropriate amount of each colorant to mix the defined spot color. Recipe Color’s ability to reproduce spot color is made possible by the fully adjustable density of the donor technology and the ability to expose with dot on dot precision.

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