IRVINE, CA – MindFire, Inc. announces the fourth installment of the Sylvamo-sponsored Pressing Issues webinar series, bringing critical insights to the print and mail industry. The upcoming webinar, Turn Mail Volume into Money, will feature United States Postal Service (USPS) leadership and industry experts sharing strategies to earn up to 30% in mail growth credits. Hosted by MindFire President David Rosendahl, this virtual event is scheduled for February 21, 2025 at 11:30am EST.
With significant postage increases anticipated for 2025, this timely session brings together Christopher Karpenko, Director of Brand Marketing at USPS, alongside industry leaders to share strategies for maximizing postal savings through the USPS Growth Incentive Program. The program's impact is already proven - in 2024, more than 1,300 companies earned over $500 million in postal credits.
"Through our collaboration with Sylvamo and USPS, we're helping organizations understand and capitalize on significant postal savings opportunities," said David Rosendahl, President of MindFire. "This session is particularly crucial as organizations look to optimize their mailing costs in the face of upcoming postal increases."
The webinar will cover essential topics including:
- Strategic approaches to credit accumulation and utilization
- Methods for effectively transferring and applying credits to mailings
- Integration with sustainability initiatives and postal promotions
- Best practices for program participation and optimization
- Success stories from major mailers who have generated millions in credits
Whether new to the program or looking to optimize existing participation, attendees will gain valuable insights on navigating the 2025 program requirements and opportunities. The session will demonstrate how to combine growth incentives with promotional discounts for maximum savings, while providing strategies to optimize mailing programs and reduce postal costs. Both newcomers and experienced mailers will come away with actionable steps to enhance their participation in the program.
The session will include a live Q&A segment where attendees can engage directly with postal experts and successful program participants. Registration is required and space is limited.
To register, visit: https://mindfire.zoom.us/webinar/register/3017370736415/WN_02mPEFtwTu6exYHKRhA5 3A
