Zairmail Brings Direct Mail Services to Microsoft Users
Press release from the issuing company
PORTLAND, Ore. - June 1, 2001 - An online mailing company, has formed a relationship with Microsoft to provide direct access to Zairmail's direct mail services with the Microsoft Office XPsuite and the Microsoft Tools on Microsoft's web site.
Zairmail's direct mail service, Zairmail Express Direct, allows direct marketers to create direct mail programs from their desktops for delivery in one to two business days. The service is built on Zairmail's proprietary service, which debuted earlier this year and targets consumers sending personal letters. It allows users to create and send mail on their desktops to anywhere in the United States and Canada through a distributed network of regional printing and mailing facilities.
Under the terms of the relationship, businesses can access Zairmail Express Direct through the "Tools on the Web" menu in the Microsoft Office XP toolbar. Users upload letters, coupons or fliers created using Microsoft Word, along with an address list formatted in Microsoft Excel. The mailing is routed to facilities close to the recipients, where the letters are printed, inserted, stamped and presented to the Postal Service for delivery. Businesses can also access Zairmail Express Direct through Microsoft's "Tool on the Web" site at http://www.office.microsoft.com. According to Zairmail, letters arrive much faster than when sent from a single location, because the mail is printed locally.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.