WhatTheyThink

printCafe and Pantone Enter License Agreement

Press release from the issuing company

Pittsburgh, PA (June 6, 2001) - printCafe, the operating system for print, today announced it has licensed technology and trademarks from Pantone, Inc., a leading provider of professional color standards for the graphics, fashion, interior and industrial design industries, for use by printCafe customers procuring print jobs via the Web. The license agreement allows printCafe printer and print buying customers to identify colors from the PANTONE MATCHING SYSTEM when specifying print jobs via customer-branded Web sites that printCafe develops and hosts for their customers. "Pantone sets the standard for color control across the printing industry, and printCafe is pleased to obtain the rights to deliver to our customers top quality tools for specifying jobs online," said Marc Olin, co-CEO of printCafe. "As the trend to specify and print over the Internet evolves, Pantone will continue to take a leadership role in communicating colors," said Andy Hatkoff, vice president, Electronic Color Systems, for Pantone. "printCafe has established itself as one of the leaders in marrying traditional print procurement with ecommerce, and we're very excited to work with printCafe to expand the scope of our color language."