Brussels – duomedia, an international PR and communication agency, has launched a campaign to enhance communication for its B2B clients. To achieve this, the agency has developed a survey to collect valuable information on how businesses can tailor their communication to better meet the preferences of their audiences.

duomedia’s General Manager, Louis De Nolf, emphasizes the importance of effective communication in any business setting and recognizes that everyone has different ways of consuming information. By gathering insights on how audiences prefer to receive information, duomedia can help businesses refine their communication strategies and make them more effective when serving their customers.

The survey is run on an ongoing basis so participants can still make sure their personal preferences are included in the results.

Louis De Nolf concludes: “It’s a win-win situation for everyone involved. We try to gather as much input as possible, across Europe, to have a clear understanding of the different needs. With those insights, we can work – together with the businesses – towards an effective and goal-oriented communication.”

More information on their mission and research can be found on the duomedia website and on social media.