CHICAGO, April 10, 2001 Magazine publishers can now save time and money when moving content across various media with a complete service solution presented by R.R. Donnelley & Sons Company's (NYSE:DNY) Premedia Technologies group today at the Seybold Seminars Boston 2001 conference and tradeshow. The company's editorial content management services integrate a wide variety of existing and new services, such as scanning, preflighting files, content extraction, and XML tagging, along with a new digital asset management system, PubSpring.
"By using our services, a publisher can do more with their content," said Mary Lee Schneider, president, R.R. Donnelley's Premedia Technologies. "Our editorial content management services, including the new PubSpring system, ensure publishers can access their content quickly, and have it ready for a variety of uses in almost any medium print, electronic or Web. And, we can help distribute their content through our recently announced content syndication partnership with Screaming Media."
Building on R.R. Donnelley's strength in digital asset management, PubSpring can help publishers access, archive, transform and redistribute content through print, Internet, syndication, and other channels, keeping rights information and other pertinent data traveling with the content.
Currently in limited use, PubSpring provides publishers access to their content securely over the Internet, 24-hours a day, through an Application Service Provider (ASP) approach. As an ASP, PubSpring provides a cost-effective solution; avoiding many of the capital and resource costs associated with developing and maintaining new enterprise content management systems.
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.