Adobe CEO to Speak About the Future of Publishing at Seybold
Press release from the issuing company
4/2/01 - In this visionary keynote on future directions in publishing, Bruce Chizen will discuss new breakthroughs that will make visually-rich, personalized content reliably available anytime, anywhere, on any device. This third wave of publishing, dubbed "Network Publishing," follows desktop publishing in the '80s and traditional Web publishing in the '90s and recognizes the dramatic change in the way content is being created, managed and delivered.
Chizen will explain how content created with Adobe software will be metatagged for management, distribution, and display, streamlining the entire production and workflow process. Content will be created once for delivery to a Web page, printer, cell phone, handheld device, PC, or Internet appliance, allowing you to publish from any device to any device, anytime, anywhere.
This fascinating session will provide industry insights and tips about emerging tools, techniques, and technologies for creating, managing and delivering content in the new world of network publishing. Network Publishing: The Future of Content Creation, Management, and Delivery
Bruce Chizen, President and CEO, Adobe Systems
Tuesday, April 10, 12-1 pm
Ballroom B, Hynes Convention Center
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.