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MITCHELL Digital Powers up eCommerce and Variable Data

Press release from the issuing company

The MITCHELL GROUP continues to enrich its team with talented and driven team members.

Patrick Guerini has taken on a new role in MITCHELL DIGITAL as eCommerce and Variable Data Systems Manager effective July 2021.

Patrick is responsible for systems administration, installation, training, and facilitation of all matters related to Variable Data Processing, along with the creation and administration of customer-facing Online Marketing Storefronts.

Additionally, he remains our resident Idealliance G7 Expert and will continue to manage colour for all output devices to ensure that the MITCHELL GROUP maintains its G7 Certified Printer designation.

A G7 Expert can analyze colour and print-related issues and take corrective action to bring systems and processes in control to a set method, standard or specification with repeatable, predictable results. G7 is an important facet of exceptional colour management and process control within the entire MITCHELL GROUP including, MITCHELL DIGITAL and MITCHELL PRESS.

Digital Operations Director Gregory Wong comments, “We put as much focus on culture as we do on talent. In Patricks’ case, we have an incredibly talented technician who has a gift for communication, is a natural educator, and is a consummate professional. This important service keeps growing as our clients continue to discover just how powerful our Online Marketing Storefronts are to streamlining their marketing plans.”

The MITCHELL GROUP is a privately held, professionally managed group of communication production companies consisting of MITCHELL PRESS Ltd, MITCHELL DIGITAL Ltd, and trade finishing division PACIFIC BINDERY.

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