CHICAGO, March 12, 2001 -- R.R. Donnelley & Sons Company [NYSE:DNY] has named Stephen D. Lalonde senior vice president, marketing, and Mark A. Kopelman, vice president, strategic pricing and planning, for its $2 billion Commercial Print business.
Lalonde will lead the marketing efforts of R.R. Donnelley's catalog, retail and magazine printing business to continue the commitment of providing customers with integrated product and service solutions. Kopelman, formerly director, platform optimization, R.R. Donnelley, will be responsible for pricing strategy, customer selection and production planning. Both positions are part of the Commercial Print division led by Michael B. Allen, executive vice president, which is undergoing an initiative to transform the company's core printing businesses.
"As our company continues to redirect its marketing, pricing and planning strategies, Steve and Mark will help our transformation into an organization truly anchored in providing superior service," said Allen.
Lalonde, who joined R.R. Donnelley in 2000, was previously senior vice president of the retail business unit of McCain Foods, USA, and has held several positions at the Quaker Oats Company. He holds a master's equivalent from an affiliate of the University of British Columbia in Canada.
Kopelman joined the company as a sales representative in 1988. He has held other positions during his R.R. Donnelley career including senior sales representative and major account manager. He earned a B.A. from Michigan State University, East Lansing, Mich.
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