DigitalOwl and Independent Publishers Group (IPG) Strike eBook Alliance
Press release from the issuing company
(WINTER PARK, FLA. - Feb. 27, 2001) - DigitalOwl, the first digital rights management company to mobilize and market digital information through targeted Web sites and handheld devices, today announced the addition of Independent Publishers Group to its growing selection of content partners.
The alliance strengthens DigitalOwl's presence as a premiere content marketing and secure digital delivery firm and provides consumers with top-quality professional eBooks from a variety of independent publishing houses. The eBooks, which range in price from $10 to $40, include works from noteworthy authors, such as Marcia Yudkin, Stephen Nelson and Jan Axelson, and will be marketed through DigitalOwl's retail network of Web sites and vertical marketplaces beginning today.
Featured among the first wave of 40 titles for the month of March is Nelson's popular Effective Executive series by Redmond Technology Press, which provides guides to some of the latest, most prevalent software, such as PowerPoint 2000, Project 2000 and FrontPage Web Sites. Other IPG titles include MBA's Guide to the Internet, 101 Ways to Promote Your Web Site, Internet Marketing for Less than $500 A Year, Cakewalk Power! and The Microcontroller Idea Book.
"Our titles and authors are in demand, and DigitalOwl provides an efficient means to get these books to the people who want them, when they want them," said Curt Matthews, chief executive officer of IPG. "By raising the awareness of IPG through its digital distribution channels, DigitalOwl gives us exactly what we need: broader reach for our in-depth specialty titles."
DigitalOwl's patent-pending KineticEdge digital rights management and delivery system protects copyrights for publishers while creating broader revenue opportunities through a retail network of niche Web sites, portals and vertical marketplaces. Consumers may preview, purchase and download the IPG titles from the IPGbook.com Web site and through a variety of online retail eBookstores at specialty Web sites such as Page1Books.com, ReadGoodStuff.com, Career.com, EmployMax.com, A1ComputerBooks.com and DigitalGuru.com.
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