Editions   North America | Europe | Magazine

WhatTheyThink

Solopress Launches New Initiative to Support High-Value Resellers

Press release from the issuing company

Essex-based print company announces new membership scheme that provides tailored support for Printers, Print Resellers and Print Managers.

The exclusive service from Solopress, called Solopro, gives members access to a dedicated account management team, flexible pricing, priority production and specially negotiated credit terms, with no retainer or subscription to pay.

Membership will not be open to all customers, however. Solopress will be qualifying customers based on their annual print spend. Businesses interested in finding out whether they may be eligible are recommended to visit solopress.com/solopro and fill in the online application.

This marks the first time in the company’s 21-year history that a distinction has been made between top-tier customers and those with more modest print requirements. When asked why Solopress has chosen this moment to introduce Solopro, MD Simon Cooper explained:

It became clear that there was an opportunity to add an enhanced service that was more closely aligned with the business needs of our most highly-valued customers.

At one end of the scale, we’ve seen the rise of micro-businesses whom we’re already well positioned to cater for, with low costs on short runs and fast turnarounds.

But at the other end of the scale, our larger customers have increased in number and volume, warranting a specialist service that makes print buying simpler, faster, and more cost-effective for our partners in the trade.

Solopro aims to achieve this by building strong relationships between Solopro members and their dedicated account managers. From this central relationship, members can negotiate special pricing, discuss bespoke products and arrange credit terms. In addition, all Solopro jobs will undergo enhanced pre-press artwork checks, and take priority throughout the production process.

Members will also benefit from a regular “Health check” — a quarterly meeting to discuss payment terms, performance and pricing, and to explore opportunities to develop the relationship.

Discussion

Join the discussion Sign In or Become a Member, doing so is simple and free