EDINA, MINNESOTA -- -- "Exploring Technologies for Cross Media Publishing" is the focus of the International Prepress Association's Technical Seminar: Premedia 2001, scheduled for May 15-17 at the Ambassador West Hotel in downtown Chicago. The Seminar will present leading experts in cross media production and offer a dual track of technical and management sessions and panel discussions designed to expand participants' understanding of this growing business opportunity. The seminar will tackle critical issues the graphic communications industry is facing as it addresses new technologies, workflows and service offerings. In-depth sessions conducted by industry leaders will examine all aspects of cross media production impact on today's graphic communications company. Dual track sessions will address additional issues of interest to IPA members including digital asset management, color management and the process control of digital proofing. Industry expert and IPA Board Member Lee Webster, Premedia Product Manager, RR Donnelly Co. says, "Whether it's prepress, premedia, cross media, networked publishing... whatever the business we're in these days, it's crucial to understand the technological foundation that makes that business possible. IPA's Technical Seminar is the best place to establish contacts and grab the information we need to make our jobs easier and more productive." Webster continues, "For both small and large shops, independent production companies and in-house departments, IPA's Technical Seminar is the most focused and appropriate to our industry." Another IPA Board Member, Ken Lowden, Marketing & Industry Relations Manager for DuPont Color Proofing, agrees, "It's important for leading industry vendors to support the IPA Technical Seminar. After all, the technical knowledge shared at this conference fuels the success of our customers." Registration information for the 2001 IPA Technical Seminar is available at www.ipa.org/tech/ or by calling IPA at (800) 255-8141.