Premium Commentary & Analysis
Over the course of the last decade, Web-enabled printing has grown from 3% of overall print shipments to 15%, and that number is expected to double over the next five years. It is clearly time for print businesses to overcome the technological, cultural, and educational barriers of Web enablement and engagement to capture this growing opportunity.
Tuesday, March 08, 2011
Continue reading your article
with a WhatTheyThink membership.
Less than $4/week.
Get unlimited access to in-depth commentary and analysis covering the latest trends, emerging technologies, operational strategies, and key events across every segment of today's printing industry.
Stay informed. Stay competitive. Stay ahead.Bryan Yeager is a Senior Consultant for InfoTrends’ Business Development Strategies and Production Workflow Solutions Consulting Services. Bryan covers a number of existing and emerging software and technology markets that enable cross-media marketing communications. He is the author of several in-depth Ultimate Guide reports that span across a variety of software categories, and provides insight through research, analysis, and consulting. He can be contacted via e-mail at [email protected] or via Twitter (@bryanyeager).
10 Things PSPs Should Consider Before Adopting Robotics: What You Need to Know to Begin the Journey
Why Highly Targeted Communications Make Digital Print Essential to Modern Marketing
Wide Format in 2026: How Technology Is Reshaping Competitive Advantage
Mobile barcodes are a hot topic in the world of marketing and advertising, and printers have latched onto this technology to add interactivity and value to print media. While barcodes are certainly relevant, there are other mobile marketing services that need to be explored, as they represent a huge untapped opportunity by many service providers. Read More
The theme for Graph Expo 2011 is "Embrace Technology", and software will be a key component of the technology being exhibited at this year's event. Bryan Yeager shares his predictions for the top five software trends to watch for in Chicago next month. Read More
With the rise in prominence of digital printing, the concept of “hybrid workflow” emerged as a way for printers to effectively leverage digital within the confines of their existing offset print workflows. Have print businesses caught on to hybrid workflow? Bryan Yeager gives us an update. Read More
While the digital media publishing market is still relatively tiny compared to the traditional print media market, a mix of hardware, software, and services are positioning digital media for significant growth in the next few years. Bryan Yeager highlights some recent research on digital media trends and points out what we can expect to see on the horizon. Read More
"Integration" is as common of a word in technology as "synergy" is in business. Integration may not mean much to you, but it should because it unlocks opportunities for workflow automation and optimization. Bryan Yeager tells us all about it. Read More
