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We recently ran an article about the demise of NAGASA.

Thursday, November 30, 2006

We recently ran an article about the demise of NAGASA.  At one time this organization had almost 400 member companies, representing billions in graphic arts sales to the industry’s printers.  It was the only non-commercial forum where the supply chain that serves this industry could be analyzed and where channel conflicts might be aired and resolved.

So, after more than 25 years of industry meetings, newsletters and studies from this industry association, you’d think there would be some pent-up interest concerning its sudden demise.  Surprisingly, though, only two of our readers chose to write to us.  Probably the record for other articles is six replies.  Yet, walking the aisles of Graph Expo, both of us were amazed at how many acquaintances stopped us to indicate that they had read that article, commented on historical issues or points we made, and indicated that they often read our work.

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About WhatTheyThink

WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.

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