Commentary & Analysis
Free Special: GOA: Productive Products For Smaller Businesses
Nobody wants to buy a pallet of printed paper,
By WhatTheyThink Staff
Published: January 30, 2003
Nobody wants to buy a pallet of printed paper, they want a finished book or brochure, or something useful! So, once something has been printed, it needs to be finished. There are all sorts of finishing equipment for those large runs, but short runs sort of get left to the spiral binding method. Well, Powis-Parker has solved this finishing problem for on demand short runs in the office, quick printers and in-plant print shops. They have several solutions designed to meet basic to more advanced needs.
The Fastback® Model 15xs allows on-demand perfect binding and teflon-coated platens for easier maintenance and cleaning. This machine includes a document cooling rack which can stand alone or be mounted on the binder itself. These bound documents are attractive, strong and durable - they can withstand more than 50 pounds of pull. Documents are bound with a super tough thermoplastic adhesive and binder strip. This model binds 3 to 350 A4 & A5 size sheets up to 1.5 inches thickness ($4,195).
The Model 11 has the same tape binding capacity as the Xerox DocuTech, taking binding output from any copier or printer. This model has been recommended by Xerox for off-line binding. Aimed at punch and bind documents, this model features similar specifications as the 15xs at less cost ($2,495).
The Model 8 is a a bit more compact tape binding unit, aimed at business environments. The Model 8 is easy to use — just place documents in the machine with the appropriate binding strip, press the bind button and complete the bind cycle in less than a minute. Using PowisParker’s Halfback covers, you can create designs with images, logos and photos on your own desktop computer, print to an ink-jet printer and bind the document in a Model 8 or Model 15xs. Capacity of the Model 8 is somewhat smaller — 10 to 275 sheets of A4, A5 and B5 ($1,195).
Titles and logos can be easily added to document spines using their foil based PowisPrinter. This device automatically sizes titles to fit the document width. This feature lets you identify shelved documents which can’t be done using comb and spiral binding techniques. Enter a title or logo then dock the printer to a Fastback binding machine for professional looking spine titles ($2,495). In addition to these devices, there is a scoring machine ($875), which handles double or single scoring, with a unique centering guide allowing precisely scored, professional looking documents (www.powisparker.com).
Once a product has been finished, it ultimately needs to get into the hands of the end user. These days, many businesses are looking for additional services to offer clients, and KingSeal’s Mailing System appears to be one of those plug-and-play products that can help expand your business. Businesses with digital copiers, printers and presses can generate new revenue stream creating direct mail pieces from in-house generated documents. Utilizing King’s preprinted shells, a printer or small business can produce, print and mail, using standard word processing, page layout and mail merge capabilities. King also offers a folder which takes the flat mailer and folds it into a sealed, self mailer, complete with barcodes and stamp imprint.
King is a well established forms printer doing pre printed color shells which are supplied to the mailing trade. The direct mail people then add the variable data and do the fulfillment. The KingSeal Mailing System product enables companies of any size to produce secure and negotiable documents such as rebate checks, coupons, and special promotional materials. This self-contained mailer is imaged, folded and sealed in one pass. The form Itself actually becomes the envelope, using a special cohesive, which only adheres to itself, the gluing agent will not harm laser printers. Folding patterns include Z,C, and V. King’s forms are compatible with all printers. This product could help your business get into the direct mail business (www.kbfcorp.com).
Stay tuned for more.