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David Zwang takes a look at the personnel shortage in the printing industry, and some ways of overcoming it. Market outreach and education is an important requirement, and it is the shared responsibility of the manufacturers, print service providers, suppliers, and industry associations.
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About David Zwang
David Zwang travels around the globe helping companies increase their productivity, margins and market reach. He specializes in production optimization, strategic business planning, market analysis, and related services to companies in the vertical media communications market. Clients have included printers, manufacturers, retailers, publishers, premedia and US Government agencies. He can be reached at [email protected].
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