XMPie: Shaping the Future of Personalization

Smarter direct mail. Built into InDesign.

In a world where personalization drives performance, XMPie empowers organizations to create data-driven, design-rich communications that span print and digital channels. Whether you're a print provider, nonprofit, or brand marketer, XMPie helps you deliver campaigns that speak directly to each recipient—boosting engagement, response rates, and ROI.

XMPie’s modular platform connects customer data with creative content, enabling everything from simple variable data printing to sophisticated omnichannel workflows. With native integration into Adobe Creative Cloud—especially InDesign—designers can create dynamic, personalized content without leaving their favorite tools. This seamless workflow ensures brand consistency and creative excellence, even at scale.

From personalized postcards and microsites to automated email follow-ups, XMPie makes it easy to build campaigns that are relevant, measurable, and impactful.

What’s New With XMPie

In 2025, XMPie is redefining direct mail’s role in the customer journey. New features focus on scalability, flexibility, and real-time responsiveness:

• Enhanced Omnichannel Automation: Build adaptive workflows that respond to customer behavior across print and digital.
• Expanded Integrations: Connect with platforms like Salesforce, Shopify, and Print MIS for streamlined operations.
• Smarter Web-to-Print: Launch branded storefronts with built-in approval workflows and dynamic personalization.
• Real-Time Data Use: Drive relevance with live data feeds that update content instantly.

From retail promotions and donor engagement to political campaigns and healthcare outreach, XMPie is behind some of the most innovative and effective communications strategies, and its technology is trusted by thousands of organizations globally to deliver personalized, trackable, and results-driven communications. Discover how XMPie can elevate your strategy at https://url.xmpie.com/WTTQ3.