March 12, 2004-- Officials from Advanstar Communications, Inc., the Philadelphia Convention & Visitors Bureau and Pennsylvania Convention Center Authority announced that Advanstar is moving its annual AIIM ON DEMAND event to Philadelphia in May 2005, due in large part to the recent success of the new Customer Satisfaction Agreement at the Pennsylvania Convention Center. AIIM ON DEMAND will take place in Philadelphia from May 17-19, 2005. The event is expected to attract more than 20,000 business visitors using up to 15,000 room nights with an economic impact of nearly $19 million for Philadelphia.
"Philadelphia and the Pennsylvania Convention Center are in the midst of a new beginning and we are excited to be a part of it," said Kerry Gumas, vice president, Advanstar Technology Group. "The recent news of the continuing success of the Customer Satisfaction Agreement, access to a large number of attendees, and a welcoming business and hospitality community made Philadelphia an excellent choice for AIIM ON DEMAND."
AIIM ON DEMAND, the largest enterprise technology event, consists of the following:
-- AIIM Conference & Expo - The Enterprise Content and Document Management Event
-- ON DEMAND Conference & Expo - The Digital Printing & Automated Production Event
-- The Digital Marketing Symposium focuses on customer growth and driving revenue
Attendees include corporate executives; IT professionals; marketing, operations and production professionals; consultants and systems integrators from the financial, government, manufacturing, printing, pharmaceutical, healthcare and business services industries (legal, accounting, publishing).
"This is big news for Philadelphia. We are thrilled to welcome Advanstar because, not only do they organize this conference and tradeshow, but they also host nearly 100 other conferences and tradeshows throughout the year, so the potential is outstanding," said Tom Muldoon, president of the Philadelphia Convention & Visitors Bureau, the sales and marketing arm for the Pennsylvania Convention Center. "We know that everyone in the hospitality community in Philadelphia will roll out the red carpet for this prestigious show."
Al Mezzaroba, president of the Pennsylvania Convention Center Authority, added, "The new Customer Satisfaction Agreement at the Pennsylvania Convention Center is proving to be successful, the word is getting out, and this is a great sign that we are headed in the right direction."
WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.