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Optimize the Print Software You Own

Treat software like printing press hardware: assume your people and your processes have to change to optimize the new software rather than staying attached to how you think the software should work.

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About Jennifer Matt

Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.

Discussion

By Robert Arena on Jan 15, 2020

Perhaps the software is not designed for the way people work. Since there seems to be substantial resistance which you often counter, perhaps there is something in that.