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Mission Possible? The Guide to Attracting Young People into the World of Print

Published on February 3, 2020

Employers beware! It will take more than an attractive job title and competitive salary to secure the next generation workforce. In Part 2 of a three-part video series, Nick Gawreluk breaks down what is important to Millennials and practical ways to successfully attract them into your company.

Watch Part 1 of this series here

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By John Berthelsen on Feb 03, 2020

Another great message from one of our industry’s own millennial warriors. Great job Nick.


By Bruce Watermann on Feb 03, 2020

Great post Nick! Digital natives do and will continue to value print as a quality upgrade to a digital display. As printers we need to have that quality message threaded through and through our organizations. And that does indeed include how we treat our fellow employees, as you so clearly articulated here. I can tell you that our engineers at Blurb really appreciate their role in creating at physical product.


By Fern Peterson on Feb 04, 2020

You're right on, Nick!
If anyone is interested in learning what the FuturePrint alliance of Print/Visual Communications leaders in Minnesota are doing to address this very critical issue, I'd be happy to share.


By Nick Gawreluk on Feb 06, 2020

I appreciate all the feedback!

@John, thank you for the encouragement.

@Bruce, you are exactly right. The perks of working at Blurb are also very noteworthy for others looking for examples of benefits outside of a title and salary. Birthdays off, catered lunch, office massage, etc.

@Fern, can’t wait to connect soon and hear more about the great activity in Minnesota.


By Chuck Werninger on Feb 06, 2020

Very helpful and I think you're dead-on, Nick. We're all worried about the future of our industry so I know we appreciate your insights!


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