Kodak’s drupa 2020 Vision

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Kodak’s drupa 2020 Vision

Patti Smith, Kodak’s VP, WW Business Development & Marketing, Digital Inkjet Printing, talks to David Zwang about the major trends that Kodak has been seeing in the lead-up to drupa 2020. The biggest among them is packaging, especially digital packaging, the demand for which is being driven by the brands.

Published on December 3, 2019

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WhatTheyThink is the global printing industry's leading independent media organization with both print and digital offerings, including WhatTheyThink.com, PrintingNews.com and WhatTheyThink magazine versioned with a Printing News and Wide-Format & Signage edition. Our mission is to provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today’s printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.