Kirby Best, President and CEO of Purchase Activated Apparel Technologies (PAAT), talks about one of the biggest challenges he found in the analog-to-digital transformation of textile printing: the difficulty of feeding information to the production equipment. To realize all the advantage of on-demand production, all the systems within the operation need to be in sync and "talking" to each other. He talks to Cary Sherburne about how PAAT overcame that challenge.
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