This week, Warren avoids talking about COVID and instead asks Scott Williams, CEO of Rocket, about the company’s recent rebranding. Taylor Printing Group was founded in 2005 in New Brunswick, Canada, with locations in Fredericton, N.B., as well as Halifax, Nova Scotia. In 2019, Taylor acquired Bounty Printing, and Williams recently rebranded Taylor Printing Group and Bounty Printing as Rocket, with a splashy mailer that caught Warren’s eye—as did the decision to not use the word “printing” in the new company name.
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