Labels & Packaging Technology Outlook - Technology Outlook 2025

Intelligence and the Whole Package

In consumer product industries there is a constant pressure to get to market faster. This creates a lot of primary and supporting challenges across the supply chain. For example, when you want to go faster, how do you keep the process as a whole high quality and at high compliance level? Read More

Revisiting Share-a-Coke: The Power of Personalization

From buying the world a Coke to sharing a Coke, the Coca Cola Company is a master at building the earworms that get stuck in our consciousness. They are back again with a refresh of the Share-a-Coke campaign from more than a decade ago, but this time it’s targeted to the GenZ consumers who may not remember it! Read More

Smithers Reviews Remaining Barriers to Adoption In $22.0 Billion Digital Packaging Print Sector

The latest study from Smithers—“The Future of Digital Print for Packaging to 2030”—shows that there is room for digital production processes to expand into printing corrugated, folding carton, flexible, and rigid plastic packaging, offering greater customization, faster turnaround, and less waste, and with a print quality that increasingly matches those of established analog systems. Read More

Quarterly Issue 2: The Total Package

Issue 2 of the WhatTheyThink Quarterly Journal, “The Total Package looks at packaging, perhaps the fastest growing part of the printing industry. What and where are the opportunities for commercial printers in packaging? What is web-to-pack and how can you implement it? What are automation options for packaging workflows? What regulations regarding packaging should companies be aware of? What is the Brand Packaging Council and how it is unifying the packaging supply chain? What are the issues surrounding color management for packaging? Join us as WhatTheyThink’s contributors explore this high-growth area. Read More

Intelligent Workflow Infrastructures: Where Do They Go From Here?

An Intelligent Workflow Infrastructure should be designed to support an almost infinite selection of equipment and processes, to ensure a future-proof design. However, the real goal should be connecting and/or sharing data that will ultimately bring siloed companies and process automation to the entire supply chain. Read More

Automation in the Packaging Industry

Thanks to labor shortages, rising costs, and the constant push for efficiency, automation is now more important than ever. Although some may envision a robotics takeover of jobs within the industry, the reality is much less dramatic and much more necessary. This article explores some of the reasons that automation is taking center stage. Read More

The Impact of AI on Printing and Packaging

This article by Adam Page, VP of Reports at Smithers, looks at the drivers and trends in the use of AI in print and packaging industries based on its latest research, including “Post-drupa Technology Forecast for Print and Printed Packaging to 2034,” which is available to purchase now. Read More

Elevate Your Print Game with Arizona FLXflow Innovation

Are you ready to work faster, be more flexible, and create applications with exceptional image quality? If so, the Arizona 1300 and 2300 FLXflow printer series is an excellent choice with revolutionary FLXflow technology! Learn More

What's New with EFI Nozomi

Discover how EFI customers are leveraging EFI Nozomi to take on high-volume, fast-turnaround projects—accelerating production, expanding possibilities, and consistently delivering exceptional print quality. Learn More

Whatever you want to print with HP Indigo, we've got it covered.

DigiPrime Vision water-based inline primers ensure exceptional print quality on everything from smooth vinyl to heavily textured & absorbent papers—even unique substrates like velvet, wood veneer, and denim. Unleash the full potential of digital! Learn More