An Orem, UT, based company was recently formed around dynamic PDF generation capabilities developed by its founders - OREM, UT May 15, 2002 The Treeline Group, Inc., was recently formed to offer a print-ready dynamic PDF generation service. The Treeline founders have previously developed an advertising collateral distribution and customization system, that leverages the group's dynamic PDF generation expertise, for a major car manufacturer. Treeline plans to launch its PDF service in the coming few weeks. Treeline's dynamic PDF service allows dealers or channel partners to customize and download print-quality advertising collateral. Manufacturers identify which aspects of each specific ad may be customized by the dealer. After the campaign is processed and placed in the system, dealers are able to customize and download ads ready for publication. Treeline's dynamic PDF service saves dealers the cost associated with ad creation, saves the manufacturer offline distribution costs, and insures that ads created with the system are brand compliant. Brand compliance also insures dealers that they are eligible for any co-op funding provided by the company. About The Treeline Group, Inc. Treeline offers specialized interactive products and services that include dynamic PDF generation, rules-based configurator applications, sophisticated multimedia solutions, and user-based interface design and consulting.