Consumer Reports to Deliver Complete Digital Versions of Publications
Press release from the issuing company
YONKERS, NY & AUSTIN, TX - June 11, 2002 - Buyers around the world will now be able to access online a selection of publications from Consumer Reports. Through an agreement announced today with NewsStand, Inc. NewsStand's leading electronic publishing and distribution technology will allow web users to have exact digital versions of the traditional, printed publications delivered directly to their personal computer via the Internet and to have the convenience of reading the digital copy offline anytime or anywhere.
Launching today as part of the agreement, the popular Consumer Reports Travel Letter and the online edition of a selection from the Consumer Reports Guide to Baby Products seventh edition are the first Consumer Reports publications offered in digital format. Paid subscriptions and single copy sales of these two publications are available now at www.ConsumerReports.org/travel, www.ConsumerReports.org/babyproducts or through NewsStand's website, www.newsstand.com.
The yearly subscription for Consumer Reports Travel Letter is $29 and single issues are being offered at the special price of $3.95. The June issue of Consumer Reports Travel Letter (CRTL), currently available, features a cover story evaluation of the six largest independent travel web sites. CRTL found that while several sites excel in certain areas, none outshines the others in all aspects of booking. The Guide to Baby Products is available for $4.95.
Under the terms of the agreement, NewsStand, Inc. will receive commissions from Consumer Reports for distributing its information products through the new relationship.
"This agreement allows us to serve a wider audience with our unbiased and timely product information," stated Paige Amidon, General Manager of Multi-Media Products at Consumers Union, non-profit publisher of Consumer Reports. "NewsStand's technology and distribution service helps us to reach more consumers with our information."
How Newsstand Works
Publishers send electronic files from their existing print workflow to NewsStand, where the files are processed and the digital versions are made available in a timely manner to subscribers anywhere in the world. Readers also enjoy the benefits of digital functionality, such as quick scan of 2-page spreads, zoom in for articles of interest, direct jumps to desired sections or page continuations with one click of the mouse and key word search capability.
"We are pleased to add publications from such a highly visible and respected publisher as Consumer Reports to our roster of digital publications," said Kit Webster, president and CEO of NewsStand. "We are committed to providing premier magazine publishers with innovative options to expand their readership and circulation."
Other premier publications that have already selected NewsStand as their digital circulation service include The New York Times, International Herald Tribune, Harvard Business Review, The Daily Deal and The Australian.
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